The representation of women in the media is represented as objectification this is because this is what gets the media institutions the most views. This is shown by what the women in the media are dressed like, the camera shots that scan their bodies and the way other roles in the media treat women. The reason why it is important to study and analyse the representation of women is so that as consumers we can realise how different the media is to the real world. The theorist Jean Baudrillard says that media is best known for the Hyper-reality theory which has blurred lines between the real and fictional for example Disney world exists in the real world but is fictional. For example the tv series 'I want to marry Harry' is a show where women are looking for love. At the start of the first episode a women says 'Im looking for a happy ending' this shows that this woman already believes that the media is real as 'Disney' are very controversial and always end with a prince and princess living happily ever after. As this is a reality tv series the women has proved that the stereotype of women being objectification is true as she doesn't care about achieving high grades and becoming a successful business women she only is caring about falling love. Furthermore this tv series also has gone through mediation as the women are only seen in bikinis and dancing which can come across very seductive.
Thursday, 19 June 2014
Why is the representation of women important?
Why is the representation of women in the media important?
The representation of women in the media is represented as objectification this is because this is what gets the media institutions the most views. This is shown by what the women in the media are dressed like, the camera shots that scan their bodies and the way other roles in the media treat women. The reason why it is important to study and analyse the representation of women is so that as consumers we can realise how different the media is to the real world. The theorist Jean Baudrillard says that media is best known for the Hyper-reality theory which has blurred lines between the real and fictional for example Disney world exists in the real world but is fictional. For example the tv series 'I want to marry Harry' is a show where women are looking for love. At the start of the first episode a women says 'Im looking for a happy ending' this shows that this woman already believes that the media is real as 'Disney' are very controversial and always end with a prince and princess living happily ever after. As this is a reality tv series the women has proved that the stereotype of women being objectification is true as she doesn't care about achieving high grades and becoming a successful business women she only is caring about falling love. Furthermore this tv series also has gone through mediation as the women are only seen in bikinis and dancing which can come across very seductive.
The representation of women in the media is represented as objectification this is because this is what gets the media institutions the most views. This is shown by what the women in the media are dressed like, the camera shots that scan their bodies and the way other roles in the media treat women. The reason why it is important to study and analyse the representation of women is so that as consumers we can realise how different the media is to the real world. The theorist Jean Baudrillard says that media is best known for the Hyper-reality theory which has blurred lines between the real and fictional for example Disney world exists in the real world but is fictional. For example the tv series 'I want to marry Harry' is a show where women are looking for love. At the start of the first episode a women says 'Im looking for a happy ending' this shows that this woman already believes that the media is real as 'Disney' are very controversial and always end with a prince and princess living happily ever after. As this is a reality tv series the women has proved that the stereotype of women being objectification is true as she doesn't care about achieving high grades and becoming a successful business women she only is caring about falling love. Furthermore this tv series also has gone through mediation as the women are only seen in bikinis and dancing which can come across very seductive.
Wednesday, 18 June 2014
'Brief Encounter' Essay
In the film Brief Encounter which was made in 1945 the overall dominant ideology of women are that they are very sensitive, emotional and weak women. This was shown through the majority of female characters in the film. For example the main character played by 'Celia Johnson' broke down in front of her husband as she had been secretly having a love affair her tears were from guilt and in several situations she was very emotional towards the doctor she was secretly seeing because her friends were seeing her. Another example of women being represented as very emotional and sensitive is when the lady in the cafe was being harassed by the working men she became very uncomfortable and vulnerable as she called for help by a strong male figure.
In this film there are a lot of different stereotypes for women the first one that I had identified was a 'Mother' this was shown by the the main women played by 'Celia Johnson' who panicked as when she came home her son was hurt and made sure he was not in pain by being a caring mother. This stereotype also is very common as in society women are stereotypically the ones who stay home and look after the children, cook and clean the house. Where as the male's role is to go out to work to provide for the family. The relationship between the husband and wife in this film is that women are represented to be dominated by the men. This is because the husband in this film says 'I want my dinner' as well as being shown with a cross word puzzle to show his intelligence. Another stereotype I identified was the ditsy blonde this was shown in the woman who never stopped chatting. Her prosodic features for example the volume of her voice and laugh was very loud and she never understood really why the character played by Celia Johnson was upset. Her body language was very exaggerated and she was the stereotypical girl who loves to shop.The theorist Richard Dyer says that how we see people is how we treat them this is shown in this film as the stereotypical ditsy women is shown and represented to be very loud and gossipy this then explains why the woman who is having a secret affair doest explain to her why she is very upset as she doesn't trust her. Furthermore the stereotype of women who are vein was shown in this film as well this is through the main character as she was always seen doing her hair and make up. Her husbands reaction to this was 'hurry up beautifying' this shows that in this film the husband role is represented to be very selfish and only be concerned with his needed this could be one reason why the women in this film are very emotional as they don't get any positive attention of there partners.Furthermore young girl who plays the daughter is the stereotypical teenager as she moans a lot and is argumentative. However her brother still manages to over power her through his voice this suggests that from a young age this fil represents women to be the weaker characters. The theorist David Chandler says that representations are a construction of reality this is shown in this film as the main stereotypes of a motherly figure and vein glamorous women are shown in today's society for example celebrity women like Victoria Beckham who is shown in the media to be all about her appearance and style.
The camera shot which was a close up reaction shot was framed accurately and was at a low angle. This was because the reaction was the women who was having a secret affair being very upset and distressed. The close up shot was when she was on the train and she will never see him again. The reason I feel the producer decided on having this shot at a low angle was because it shows the low status that women had in these times and how they were always the weaker characters. The theorist Jean Baudrillard says that representations are a myth and that there is a blurred line between real and fictional for example secret affairs exist in real life however they aren't exposed into areas where friends and family live as the cheating behaviour would be found out instantly.
The sound in this film also helped form the representation of women this is because the diegetic sound of the train leaving the station created the woman played by 'Celia Johnson' to feel very negative this is because the sound of the train leaving meant that she would never see the doctor again. This shows that the representation of women in this film was that they were very sensitive and became attached easily as she admitted to him she was in love however she had only known him for a couple of weeks.Furthermore the diegetic sound of the classical piano music was very slow and affected the mood of the woman who was having a secret affair this was because when the music was playing it made her think of the consequences of her disloyal behaviour.
The costumes that the women were wearing matched the stereotypes each character was stereotyped to be this is because the women who were working in the cafe had there hair up and wore aprons to symbolise the women being stereotypical house wives as they were working with food. Secondly several other women in this film wore long coats, fur coats, hats and head scarf's this summarises a glamorous look which meets the stereotype of women caring about there appearance. the lighting in the train station is much darker this is could be a denotation that the train station is dark but the connation being that its where the women lasts sees the love of her life therefore its a dark and negative memory for her.Thursday, 12 June 2014
Tuesday, 10 June 2014
Representation of women
Key Terms
Mediation
Objectification
Con -nation
Denotation
Male Gaze
Challenge the stereotype
Confirms the stereotype
Self representation
Theorists
George Gerbner
George Gerbner started the cultivation theory. Cultivation theorists argued that the media have long term effects which are small and gradual. Cultivation theory helps us understand the importance of the media, making an immediate effect to a slower more accumulative effect.
Jean Baudrillard
Jean Baudrillard in media is best known for the Hyper-reality theory which has blurred lines between the real and fictional for example Disney world exists in the real world but is fictional.
Roland Barthes
Roland Barthes argued and believed that the representations are a myth in the sense that they have an appearance of being natural or commonsense.Representations are problematic and simulations of realities that don't exist for example celebrity image.
Richard Dyer
Richard Dyer said that how we are seen determines how we are treated and how we see others is how we treat them. How we see them comes from representation.
David Chandler
David Chandler says that representation always is a construction of reality.
Anthony Giddens
He believes ideology refers to the influence of ideas on peoples beliefs and actions.
Henry Jenkins
Henry Jenkins believes in cultural convergence the meaning of this is that consumers have the power to edit, annotate and create content. For example photoshop.
Blurred Lines

In the music video 'Blurred Lines' the representation of the women in the clip is that they are being represented to be objectification this means that they are shown to be the expected stereotype as women in the media can be stereotyped as sexual figures this is through the women in the second clip of 'Blurred Lines' where women are walking around naked. This has been produced so that the male gender can consume it as pleasure for them. This is very clever as then they will purchase the song as well as increasing the views on YouTube. Also the red lipstick that the women are wearing is that the denotation is that they are wearing red lip stick and the connation is that it makes them fit the sexual figure more and make them more seductive. Therefore the overall stereotype of women in this clip is that it confirms the representation. This clip also follows the theory 'Male gaze' which is where middle aged men design and make the media for the male population as a target audience.
This clip has been self represented through the web 2.0 allowing consumers to become prosumers as they have access to upload there own copy or style of the clip. For example someone uploaded an interpretation of 'Blurred Lines' where the stereotypes were being challenged as the women were the controlling role and the men were represented to be objectification. The theorist Henry Jenkins says that we are more superior to the media now because we can get involved and re-create the media ourselves this is through the development of technology for example web 2.0.
The theorist Richard Dyer says that 'How we are seen determines how we are treated' this links with representation as how we first see and experience the media is how we will interpret it. This ties in well with the music video 'Blurred Lines' as when I first watched the video I saw the women dancing around in little clothing while men were taking control over them. Therefore my representation on women is that they are sexual objects and men have higher status through there dominance and actions even though this is just a stereotype.
The hyper reality theory by Jean Baudrillard says that there is blur between what is real and what is not. For example celebrity image. In this music video the female models are shown to have a perfect figure, perfect hair and flawless faces this isn't real as in real life they don't look like this. This has been done through photoshop and other photography sites.
Sia-Chandelier

In the music video 'Sia- Chandelier' it represents females to be very wild through the over exaggerated dance moves which confirms the stereotype of young girls as she is dancing around having fun. However the song is about alcohol and suicide and it is a young girl being shown. A dance move where she is falling through curtains wrapped around her neck denotes that she is falling however the connation of this is that she is committing suicide. The clothing she is wearing is a nude colour leotard which from first look looks as if she is naked this represents the producer to taking away the innocents of the young female. As the challenge of the stereotype is that it is a young girl copying an adult with an adults wig and wearing little amount of clothing. This music video gained 1 million hits when first posted this was due to the controversy.
Also because of the success of this music video the video was self represented as many females copied the dance as they were inspired by the young girl who is famous in America for her professional dancing.
The theorist Roland Barthes is shown in this music video this is because the song is about alcohol and suicide and the young girl in the music video is only 11 years old therefore this is a myth as at her age she isn't dealing with any of these issues in her life therefore this isn't real as she wouldn't be associated with this.
Sket


In the film Sket the producer represents women to be very violent, disrespectful and rude towards other women this is shown when the three females are beating up the women on the floor. This shows a contrast of the representation of women as the women on the floor is represented to be very weak, dominated by others and vulnerable. However when the the young female is walking through the streets in the night two men harass her and act very intimidating this confirms the stereotype of the relationship between women and men as men are stereotyped to be the dominant figure. In this film a women is getting dressed this is the denotation however the connotation of this is that the women and man have just slept together.
The theorist 'Dick Hebdidge' says that a subculture is a group who feel neglected by social standards and develop a sense of identity, differing from the dominant. This is shown in the film 'Sket' as a few points that ken Gelder listed was having a negative attitude and social groups are more important than family. In Sket the group of girls wear hoodies to symbolise them. They also have a very negative attitude this is shown when they are beating the older women up on the floor while using bad language.
Mediation
Objectification
Con -nation
Denotation
Male Gaze
Challenge the stereotype
Confirms the stereotype
Self representation
Theorists
George Gerbner
George Gerbner started the cultivation theory. Cultivation theorists argued that the media have long term effects which are small and gradual. Cultivation theory helps us understand the importance of the media, making an immediate effect to a slower more accumulative effect.
Jean Baudrillard
Jean Baudrillard in media is best known for the Hyper-reality theory which has blurred lines between the real and fictional for example Disney world exists in the real world but is fictional.
Roland Barthes
Roland Barthes argued and believed that the representations are a myth in the sense that they have an appearance of being natural or commonsense.Representations are problematic and simulations of realities that don't exist for example celebrity image.
Richard Dyer
Richard Dyer said that how we are seen determines how we are treated and how we see others is how we treat them. How we see them comes from representation.
David Chandler
David Chandler says that representation always is a construction of reality.
Anthony Giddens
He believes ideology refers to the influence of ideas on peoples beliefs and actions.
Henry Jenkins
Henry Jenkins believes in cultural convergence the meaning of this is that consumers have the power to edit, annotate and create content. For example photoshop.
Blurred Lines

In the music video 'Blurred Lines' the representation of the women in the clip is that they are being represented to be objectification this means that they are shown to be the expected stereotype as women in the media can be stereotyped as sexual figures this is through the women in the second clip of 'Blurred Lines' where women are walking around naked. This has been produced so that the male gender can consume it as pleasure for them. This is very clever as then they will purchase the song as well as increasing the views on YouTube. Also the red lipstick that the women are wearing is that the denotation is that they are wearing red lip stick and the connation is that it makes them fit the sexual figure more and make them more seductive. Therefore the overall stereotype of women in this clip is that it confirms the representation. This clip also follows the theory 'Male gaze' which is where middle aged men design and make the media for the male population as a target audience.
This clip has been self represented through the web 2.0 allowing consumers to become prosumers as they have access to upload there own copy or style of the clip. For example someone uploaded an interpretation of 'Blurred Lines' where the stereotypes were being challenged as the women were the controlling role and the men were represented to be objectification. The theorist Henry Jenkins says that we are more superior to the media now because we can get involved and re-create the media ourselves this is through the development of technology for example web 2.0.
The theorist Richard Dyer says that 'How we are seen determines how we are treated' this links with representation as how we first see and experience the media is how we will interpret it. This ties in well with the music video 'Blurred Lines' as when I first watched the video I saw the women dancing around in little clothing while men were taking control over them. Therefore my representation on women is that they are sexual objects and men have higher status through there dominance and actions even though this is just a stereotype.
The hyper reality theory by Jean Baudrillard says that there is blur between what is real and what is not. For example celebrity image. In this music video the female models are shown to have a perfect figure, perfect hair and flawless faces this isn't real as in real life they don't look like this. This has been done through photoshop and other photography sites.
Sia-Chandelier

In the music video 'Sia- Chandelier' it represents females to be very wild through the over exaggerated dance moves which confirms the stereotype of young girls as she is dancing around having fun. However the song is about alcohol and suicide and it is a young girl being shown. A dance move where she is falling through curtains wrapped around her neck denotes that she is falling however the connation of this is that she is committing suicide. The clothing she is wearing is a nude colour leotard which from first look looks as if she is naked this represents the producer to taking away the innocents of the young female. As the challenge of the stereotype is that it is a young girl copying an adult with an adults wig and wearing little amount of clothing. This music video gained 1 million hits when first posted this was due to the controversy.
Also because of the success of this music video the video was self represented as many females copied the dance as they were inspired by the young girl who is famous in America for her professional dancing.
The theorist Roland Barthes is shown in this music video this is because the song is about alcohol and suicide and the young girl in the music video is only 11 years old therefore this is a myth as at her age she isn't dealing with any of these issues in her life therefore this isn't real as she wouldn't be associated with this.
Sket


In the film Sket the producer represents women to be very violent, disrespectful and rude towards other women this is shown when the three females are beating up the women on the floor. This shows a contrast of the representation of women as the women on the floor is represented to be very weak, dominated by others and vulnerable. However when the the young female is walking through the streets in the night two men harass her and act very intimidating this confirms the stereotype of the relationship between women and men as men are stereotyped to be the dominant figure. In this film a women is getting dressed this is the denotation however the connotation of this is that the women and man have just slept together.
The theorist 'Dick Hebdidge' says that a subculture is a group who feel neglected by social standards and develop a sense of identity, differing from the dominant. This is shown in the film 'Sket' as a few points that ken Gelder listed was having a negative attitude and social groups are more important than family. In Sket the group of girls wear hoodies to symbolise them. They also have a very negative attitude this is shown when they are beating the older women up on the floor while using bad language.
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